Turn 25 Million
Pet Owners
Into Your Customers.
We don't just drive traffic — we control where pet owners go for answers, placing your brand at the exact moment they're ready to buy.
We harness the power of the pet consumer through a portfolio of trusted brands.
Pawzitivity Pets is the world's largest pet tech publisher — a network of eight owned editorial properties reaching 25 million qualified pet owners every year. We partner with leading pet brands to place them where purchase decisions actually happen: in the trusted review content their ideal customers already seek out.
Eight properties. Every stage
of the pet owner journey.
Six channels. One unified strategy.
We don't rely on a single channel. Every campaign layers multiple traffic sources to reach pet owners at every stage of their research journey — compounding results over time.
Three services. One goal: own the research journey.
We act as an extension of your marketing team — owning the channels where pet owners form opinions and make decisions, then placing your brand there with third-party credibility that paid ads simply can't replicate.
- First-person reviews & roundup articles
- Targeted Google, Facebook & Pinterest campaigns
- Content that ranks and converts for years
- 28 data points per verified pet owner
- 100+ white-listed pet influencer profiles
- Segments competitors can't access
- Reddit community management & seeding
- Negative review repositioning
- Long-term credibility building across platforms
Performance across brands of every size.
How we drove over $7 million in Halo Collar sales.
Halo needed authentic third-party credibility and a partner who could supplement paid media without diluting their brand voice. We became their largest affiliate partner — and built a presence that keeps compounding.
"Halo stood out because we let the product prove itself — authentic content at scale, with distribution that compounds well beyond the campaign."— Ryan Reed, Co-Founder, Pawzitivity Pets
How we turned managed Reddit communities into 390+ ranking keywords.
Pet buyers do not trust ads. They trust other pet owners, and more and more they ask Reddit before they buy. We build and manage the subreddit conversations where those decisions happen, then optimize them to rank. The payoff compounds: Reddit threads are now among the most-cited sources inside Google's AI Overviews, so a single placed thread can keep answering buyer questions, and pointing them at your brand, for years. The visits it sends are not passive either: Reddit traffic engages at nearly double the rate of our paid social.
"Reddit is where pet owners actually make up their minds. We do not interrupt that conversation. We earn a place in it, and Google keeps surfacing it long after the work is done."— Kevin Campbell, Business Development, Pawzitivity Pets
Pet industry expertise meets
performance marketing precision.
20+ years in ecommerce. Scaled a brand to over $40M before exiting, then helped 150+ companies reach 7–8 figures as a digital marketing consultant.
Built a Google Ads agency managing $150M+ in ad spend while simultaneously building a lifestyle brand with 700,000+ followers through influencer marketing.
Scaled Great Pet Media, then ran affiliate and biz dev at Nom Nom — acquired by Mars for $1B. Kevin is your primary point of contact at Pawzitivity Pets.
Earn more with top pet brands.
Join the Pawzitivity Pets Creator Network and access industry-high CPAs, exclusive brand offers, and real support — all through one Everflow sign-up connecting you to 100+ leading pet brands.
Industry-High CPAs & Exclusive Offers
Rates and discount codes other networks simply can't match.
100+ Top Pet Brands in One Place
Halo, Litter Robot, PetSafe, Satellai, and dozens more — one application, instant access.
Real-Time Tracking & Analytics
Trackable links and live performance data so you always know what's working.
Dedicated Account Support
Real strategy from the Pawzitivity team — not just a dashboard and a knowledge base.
